FAQs and troubleshooting

A regularly curated list of commonly asked questions by Pathfinder customers

49 articles in this collection
Written by Dan Stearn, Marija Stardelova, and Greg McDonald

Verifying Your Email Domain

Email address verification explained.

Written by Greg McDonald
Updated over a week ago

How Can I Remove the Pathfinder Tracking Code?

If you have deleted the app you can remove the tracking code by following these steps.

Written by Greg McDonald
Updated over a week ago

Can I Use Emojis in My Emails?

Yes you can! Use your favorite Emojis in your Pathfinder emails.

Written by Marija Stardelova
Updated over a week ago

How do I view my contacts?

How to search and find your contacts, customers and subscribers.

Written by Marija Stardelova
Updated over a week ago

How Can I Copy an Existing Campaign?

You can quickly clone any user campaign.

Written by Marija Stardelova
Updated over a week ago

How Can I Delete A Campaign I No Longer Need?

Deleting a campaign or a skill you no longer need is very simple.

Written by Greg McDonald
Updated over a week ago

How Can I Move a Campaign To the Top Of My Page?

Is there a way to move a campaign to show on top of my list?

Written by Marija Stardelova
Updated over a week ago

How Can I Change the Email Background?

Can I change the email background?

Written by Marija Stardelova
Updated over a week ago

How Are Contacts Added to My Account?

You can bring in your contacts in a number of ways.

Written by Marija Stardelova
Updated over a week ago

How Can I View My Sent Broadcasts

You view and search all your broadcasts in the campaign page.

Written by Greg McDonald
Updated over a week ago

How Can I See Which Campaigns A Contact Is In?

You can find all the campaigns a contact is in in the shopper profile.

Written by Greg McDonald
Updated over a week ago

Can I Send The Same Broadcast Again?

Clone and reschedule a broadcast to send again.

Written by Greg McDonald
Updated over a week ago

Can I Update the Default Email Background Color?

You can change this in your Store Profile.

Written by Greg McDonald
Updated over a week ago

Can I Save My Broadcast?

You can save unsent broadcasts as drafts.

Written by Marija Stardelova
Updated over a week ago

Do Email Images Need to Be A Certain Size?

What size should the images be?

Written by Marija Stardelova
Updated over a week ago

Can I Add Custom Fonts?

You can add this directly to your email.

Written by Marija Stardelova
Updated over a week ago

Troubleshooting checklists

My Campaign didn't load?

Useful troubleshooting checklist.

Written by Marija Stardelova
Updated over a week ago

Why Your Broadcast Didn't Send

Quick and useful troubleshooting checklist.

Written by Marija Stardelova
Updated over a week ago

Why is the Save Campaign Button Grayed Out?

I cannot save my changes to the campaign.

Written by Marija Stardelova
Updated over a week ago

Contacts, tracking and Shopper DNA

Why doesn't Pathfinder use lists?

Marketing lists are a thing of the past. Shopper DNA is the future. Here's why.

Written by Dan Stearn
Updated over a week ago

How else can I get contacts into Pathfinder?

Using 3rd Party tools to import your contact list.

Written by Marija Stardelova
Updated over a week ago

How can I delete a contact?

Search and delete specific contacts from your Pathfinder account.

Written by Marija Stardelova
Updated over a week ago

How do I export my data?

Getting your contacts and other data out of Pathfinder.

Written by Marija Stardelova
Updated over a week ago

CSV custom field import

For Pathfinder Pro users.

Written by Marija Stardelova
Updated over a week ago

Trigger Reversibility

What happens if a contact stops meeting the conditions.

Written by Marija Stardelova
Updated over a week ago

How can I view how many contacts have a specific tag?

How to check the number of contacts that have a certain tag and see who the contacts are?

Written by Marija Stardelova
Updated over a week ago

Bulk Unsubscribe of contacts

How a large amount of your contacts stop receiving your emails at once.

Written by Marija Stardelova
Updated over a week ago

How can I see who is unsubscribed

Identifying and exporting unsubscribed contacts.

Written by Marija Stardelova
Updated over a week ago

Campaigns and metrics

How does Pathfinder calculate email metrics?

Delivery, open, click-to-open and unsubscribe stats explained.

Written by Dan Stearn
Updated over a week ago

What's the difference between email opened and clicked?

Click open open click.

Written by Dan Stearn
Updated over a week ago

How do I see which link a contact has clicked?

Tracking Email activities.

Written by Marija Stardelova
Updated over a week ago

Emails

Transactional Email vs Marketing Email: What's the Difference?

What are transactional emails and how are they different from the all other marketing emails?

Written by Greg McDonald
Updated over a week ago

Custom email templates

How to set up custom email templates to be reused again and again.

Written by Dan Stearn
Updated over a week ago

How to Create Transactional Emails?

Sending non-marketing emails to your contacts.

Written by Greg McDonald
Updated over a week ago

How To Create Your Own Email Template

Saving your emails as custom templates for future use.

Written by Greg McDonald
Updated over a week ago

Can I Attach Files to Emails?

The answer is no... but here's our solution!

Written by Marija Stardelova
Updated over a week ago

Can I Add Videos to Emails?

The answer is no... but here's a couple of workarounds!

Written by Dan Stearn
Updated over a week ago

How do I include a blog feed in my emails?

How to integrate an RSS feed from Wordpress or another CMS.

Written by Marija Stardelova
Updated over a week ago

Can I Change the Color of the Unsubscribe Link?

Unsubscribe must be clearly visible.

Written by Marija Stardelova
Updated over a week ago

How do I change saved Template name?

Managing user templates.

Written by Marija Stardelova
Updated over a week ago

How to change the name of an email?

Amending the name in an email template..

Written by Marija Stardelova
Updated over a week ago

How to change the background color outside of the email?

Can the background color outside of the email template be changed.

Written by Marija Stardelova
Updated over a week ago

How do I move an email from one campaign into another campaign?

Can I move an email from one campaign into another?

Written by Marija Stardelova
Updated over a week ago

Web Personalisation

Is it possible to embed a form within an email?

When you want to have different button options for a contact to choose from within an email.

Written by Marija Stardelova
Updated over a week ago

Misc.

What to do if you start feeling overwhelmed

Introducing "the great marketing automation epiphany"...

Written by Dan Stearn
Updated over a week ago

How to disable Assistant campaign guides

Prevent the Assistant from automatically explaining a campaign after it's built.

Written by Marija Stardelova
Updated over a week ago

Cookie policy FAQ

As a Pathfinder user, what are my responsibilities regarding setting cookie policy?

Written by Marija Stardelova
Updated over a week ago

How Do I Change My Password?

Quick question, quick answer.

Written by Greg McDonald
Updated over a week ago

Can I Edit The Source Code Of An Email?

You can add code directly to an email node.

Written by Marija Stardelova
Updated over a week ago