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Pathfinder Pro
Pathfinder Pro
How to turbo charge your marketing with Pathfinder Pro
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21 articles in this collection
Written by
Dan Stearn,
Marija Stardelova,
Adam
and 1 other
Pathfinder Pro - features summary
What you get when you upgrade to Pro.
Written by
Dan Stearn
Updated over a week ago
Goal tracking, revenue attribution and split testing
Campaign split testing
Coming soon to Pathfinder Pro...
Written by
Dan Stearn
Updated over a week ago
Going omnichannel
The Zapier Connector
Connect Pathfinder Pro to Zapier in three easy steps.
Written by
Marija Stardelova
Updated over a week ago
Zapier Triggers
Setting the conditions that call a Zap.
Written by
Marija Stardelova
Updated over a week ago
Zapier Actions
What system and field(s) does the Zap change?
Written by
Marija Stardelova
Updated over a week ago
Email power-ups
Authenticating Your Domain
Increase the success and credibility of your emails by authenticating your domain.
Written by
Greg McDonald
Updated this week
Emailing a Team Member
Sending a note within a campaign.
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Written by
Adam
Updated over a week ago
Conditional email blocks
Fine tune your email based on the person viewing it.
Written by
Dan Stearn
Updated over a week ago
Add and Remove Tags by URL Parameter
Setting and removing tags within the url.
Written by
Marija Stardelova
Updated over a week ago
Automatic UTM Parameters
UTM parameters in Pathfinder.
Written by
Marija Stardelova
Updated over a week ago
Email split testing
A/B testing of your campaign emails and Broadcasts.
Written by
Marija Stardelova
Updated over a week ago
HTML Email Editor
Code your own email format.
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Written by
Adam
Updated over a week ago
Shopper DNA
Advanced Shopper DNA
A detailed overview of Pathfinder Pro's Shopper DNA options.
Written by
Dan Stearn
Updated over a week ago
Magento attribute sync
What are Magento attributes and how to get them?
Written by
Marija Stardelova
Updated over a week ago
Shopify tag sync
What are Shopify tags, how to get them and where to find them?
Written by
Marija Stardelova
Updated over a week ago
What Is A Smart Link?
Tracking clicks on a link that goes to an external site.
Written by
Dan Stearn
Updated over a week ago
Custom Fields
How to store custom field data with Pathfinder Pro.
Written by
Dan Stearn
Updated over a week ago
Custom Categories
How to create new tag categories.
Written by
Greg McDonald
Updated over a week ago
Adding tags via CSV import
How to modify a contact's Shopper DNA in bulk.
Written by
Marija Stardelova
Updated over a week ago
Custom Tags
Creating custom tag categories and custom tags for even more detailed and personalized targeting.
Written by
Marija Stardelova
Updated over a week ago
User Management
Creating Users
Create users on your Pathfinder account.
Written by
Marija Stardelova
Updated over a week ago