Promotions are a great opportunity to increase your sales and give potential customers an incentive to make a purchase.

Promotions can be set up based on seasonal happenings (think Black Friday) or based on your needs (think product launch, clearance sale, quick sales boost).

Use this skill to select what type of promotion you want, for how long and with what discount. Pathfinder does the rest, creating a campaign with emails ready for you to review and turn on.

Select the Skill

In your Skill Center, select the Create Promotions Skill.

Go through the description of the Skill and at the last page select Add this Skill.

Training Center

This is where Pathfinder learns about your store, its style, design, and your preferences. When you first access the Training Center, add as much information as you can (required fields are marked) and when done select Complete Training.

Subsequent Skills will remember this information and only ask for more information if required for that particular Skill. The more you teach Pathfinder at the beginning, the better it will customize to your requirements.

Meeting Room

Pathfinder can talk! Here it will ask you a few questions and customize your campaign based on your replies.

Once ready, push Build and let Pathfinder get to work!

Campaign Workflow

Your campaign is now set up and ready to go! All you need to do is review Pathfinder's work and activate the campaign.

Action you need to take:

  • Review the emails set up by Pathfinder under the View Message area.
  • Mark all steps as Done in the Launch Campaign Guide.
  • Select Active to start the Campaign!

Congratulations! Your Create Promotions Skill is active and working to get you more sales! When Pathfinder has enough performance information to make some recommendations for improvement, it will contact you to suggest changes.

Did this answer your question?