General

  • Your unique Pathfinder JavaScript tracking snippet must be on the page
  • The Pathfinder JavaScript tracking snippet must be at bottom of page, just before the </body> tag
  • You can only bring data into one account per page. E.g. only one instance of the Pathfinder JavaScript tracking snippet is allowed per page

Setting tags & Dynamic code

  • Set tag on the same page as content - won't take place until page is reloaded. We don't want to hold up loading of the page until the call happens
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