Skills represent specific jobs you can “hire” Pathfinder to complete. 

Once the Skill is set up, you can check on your campaign at any stage to see how it is progressing.

Skill Center

The Skill Center is where you can get an overview of all your Skills. Under the Active skills banner, you can see your Skills in progress. Click on the Skill to get specific performance information on how your marketing campaign is performing.

The Skill library will show you the Skills you have not yet currently activated.

Meeting Room

Pathfinder is smart, and when it has enough data from your running campaign, it will review and make suggestions to improve its effectiveness.

When you get a notification from Pathfinder, you can talk to it in the Meeting Room to review your suggestions.

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